Turn every consumer into a brand story. At scale.
A system to create personalised, AI-generated consumer experiences at the top of every funnel. Selfie transformations, avatar creation, AI-generated creatives, and interactive journeys — all branded, all shareable, all automated.
- Selfie AI
- Avatar generation
- Interactive Journeys
- Branded content
- Shareable output
Proven in Production
- Mixology Vibes
- Crush Vibe
- Stylelic
- Slay Your Play
4×
Higher shareability vs. standard creatives
3.2 min
Average session duration
68%
Repeat visit rate across campaigns
How It Works
Consumer inputs a selfie. Brand story comes out the other end.
From a single selfie and brand brief, the AI generates a personalised, shareable experience unique to every consumer — no creative team required for each user.
Consumer inputs
Selfie, style preference, or simple user choice captured
Brand theme applied
AI applies campaign theme, colour palette, and brand narrative
AI transforms
Personalised visual, audio, or creative generated in real-time
Experience delivered
Consumer sees their unique branded moment — interactive, immersive
Shareable output
Download or share-ready asset created. Loop re-entry triggered
Key Performance Indicators
What success looks like
KPI
Avg session duration
Target: 3+ minutes per consumer interaction
KPI
Shares per user
Target: 1.4× shares per session
KPI
Repeat visits
Target: 40%+ return rate within campaign window
Implementation
Live in 2–3 weeks. Template-based or fully custom.
Octech's AI Experience Studio ships with template transformations for common campaign types. Custom brand aesthetics built in 3 weeks.
Week 1
Brand brief
Campaign theme, brand assets, transformation styles, and output formats defined with Octech creative team
Week 1–2
AI model config
Visual transformation model trained on brand aesthetics. Avatar styles and creative templates built
Week 2
Experience build
User journey flow built — input screens, transformation display, share mechanics, re-entry loops
Week 2–3
Go live
Experience URL or embed live. Real-time analytics tracking sessions, shares, and re-entries
Note: Works as a standalone web experience or embeds into any existing campaign app. No consumer app download required.
Use Cases
Built for every vertical
FMCG
Mixology Vibes — Beverage brand
Consumer selects mood. AI generates a personalised cocktail recipe card with their selfie styled as the drink. Shareable on Instagram Stories — organic reach multiplies.
Personal Care
Stylelic — Haircare brand
Consumer uploads selfie. AI generates multiple hairstyle transformations using the brand's product range. Most-loved look shared to socials with brand watermark.
F&B
Crush Vibe — QSR campaign
AI creates a personalised 'food personality' avatar from consumer's selfie and food preferences. Avatar shared drives QR scan redemption at outlet.
Fashion/Lifestyle
Slay Your Play — Apparel brand
AI generates personalised outfit looks styled on consumer's avatar. AI rap caption generated to match their 'vibe'. High-engagement social content loop.